Yahoo! is an American web services provider headquartered in Sunnyvale, California, and owned by Verizon Media. Yahoo! was one of the pioneers of the early Internet era in the 1990s. It is one of the most popular names in the Internet Software Industry in the world. The company is focused on informing, connecting, and entertaining users through research, communications, and digital content products. In 2012, it ranked 96 on the Forbes’ World’s Most Powerful Brands 2012 list, and in 2017, it ranked 321 on Forbes’ America’s Top Public Companies 2017. Let’s learn more about founding, expansion, products and services, but also about the earnings Yahoo! has made so far.
In January 1994, the original Yahoo! company was founded by two electrical engineering graduate students, Jerry Yang and David Filo. The two of them attended Stanford University at the time they created a website named Jerry and David’s guide to the World Wide Web. The site was a directory of other websites, organized in a hierarchy. Two months later the site’s name was changed to Yahoo!. The original purpose of the company was to provide the possibility of surfing through the Internet for its users. In January 1995, the yahoo.com domain was created. The word yahoo is actually a backronym for Yet Another Hierarchically Organized Oracle, or Yet Another Hierarchical Officious Oracle. The same year, a search engine function, called Yahoo! Search, was introduced, which allowed users to search Yahoo! Directory.
Throughout the 1990s, the expansion of Yahoo! began. In 1996, Yahoo! went public, and two years later it became the most popular starting point for web users. Soon after, the company decided to start offering free e-mail which is now well-known as Yahoo! Mail. In 2000, the company started using Google for search, but in the following four years, it developed its own search technologies. In 2008, Microsoft Corporation wanted to buy Yahoo!, but the company’s shareholders weren’t interested in selling it. In 2013, the Yahoo board made a decision to purchase blogging site Tumblr. They purchased it for $1.1 billion. The same year, ComScore collected the data which revealed that in the U. S., Yahoo websites were more visited than Google, during July, which was significant information for Yahoo!.
Products and Services
The company was universally approved for its web-based portal, search engine, and for its services including Yahoo! Directory, Yahoo! Finance, Yahoo! Mail, Yahoo! Maps, Yahoo! Answers, Yahoo! News, Yahoo! Messenger, video sharing, promotion, online mapping, fantasy sports, and even for its social media site. Since 2007, Yahoo! Mail service has offered unlimited storage. The same year, Yahoo! Photos were closed in favor of Flickr.
Yahoo Search BOSS allows developers to build search applications based on Yahoo’s search technology.
By 2011, Yahoo!’s market capitalization was about $22 billion, and according to Forbes, now it is $44 billion. Most of the company’s earnings come from them being a web service provider internationally. It is believed that Yahoo!’s net worth will grow with the years to come.